Curds & Croust - Friends

In recent years, Cornwall has witnessed a delightful cheese phenomenon, with artisan soft cheese makers Curds and Croust playing a pivotal role in that story. Their exquisite bries and camemberts have steadily grown in popularity, earning a devoted following and recognition for their award-winning range across the UK.

We had the privilege of collaborating with the dynamic marketing agency, Wolf Rock, who impeccably crafted the strategic vision for the brand. Our role was to transform this vision into a reality—bringing to life a distinctly Cornish and profoundly artisan brand through a cohesive design strategy.

Our journey with Curds and Croust began with brand and packaging design, evolving into a broader partnership with Wolf Rock to create a captivating print brochure and an engaging digital presence.

The website was meticulously designed to not only celebrate the uniqueness of these cheeses but to tell the rich story behind their creation—one rooted in tradition and driven by the company’s core values of quality, passion, and craftsmanship.

Soon after the launch, Curds and Croust’s cheeses began to sweep up accolades at some of the world’s most prestigious cheese awards, including the Global Cheese Awards, World Cheese Awards, and British Cheese Awards. Their superb products have not only become a beloved staple across Cornwall but have also expanded well beyond the Tamar River, finding popularity throughout the UK.

The success of Curds and Croust stands as a testament to the solid foundation we helped build. We are incredibly proud of the role we played in shaping a brand that continues to thrive. Their Miss Wenna brie, in particular, has become a personal favourite—always making an appearance at our Christmas table and often given as a gift to friends and family throughout the year.

This project remains a powerful example of how thoughtful design and strategic collaboration can elevate an artisan brand to award-winning recognition, and it’s a reminder of our commitment to helping companies grow by bringing their unique stories to life.